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Harley-Davidson Q1 2017 earnings released

Press release:

Harley-Davidson, Inc., released its first quarter 2017 earnings today and reported that its U.S. retail motorcycle sales were down 5.7 percent, compared to the year-ago quarter. The company also reported the motorcycle industry overall was down in the U.S., and announced five objectives for the company's long-term strategy through 2027.

"We recently announced our plan to build the next generation of Harley-Davidson riders globally. We are energized by our focused strategy, and we believe our powerful brand and commitment to excellence will position us to drive demand for our products and grow our sport," concluded Levatich.

The company's long-term strategy through 2027 is focused on five objectives to:
1) Build two million new Harley-Davidson riders in the U.S.;
2) Grow international business to 50 percent of annual volume;
3) Launch 100 new, high-impact motorcycles;
4) Deliver superior return on invested capital for Harley-Davidson Motor Company (S&P 500 top 25%)
5) Grow the business without growing its environmental impact.

For 2017, Harley-Davidson continues to anticipate full-year motorcycle shipments to be flat to down modestly in comparison to 2016. In the second quarter of 2017, the company expects to ship approximately 80,000 to 85,000 motorcycles.

Harley-Davidson continues to expect full-year 2017 operating and gross margin as a percent of revenue to be approximately in line with 2016.